The future of fashion blogging

The future of fashion blogging

http://colorandgrace.com Daily Special Menu.

Monday – Fashion 101
Tuesday – Fashion Chinese Take-Out
Wednesday – Graded by Grace&link up
Throwback Thursday
Friday – They Got It Right!
Saturday – Fashion Gossip
Sunday – Gone Fishing! Or shopping. Or gardening. But not blogging!

Got a special order? Let’s hear it! I’m always looking for suggestions and comments!

White dress with teal trench coat
White dress with teal trench coat

For the past few Saturdays we have talked about fashion bloggers and blogging quite a bit. I received a lot of comments or requests about those topics, so today we are going to continue with another of my two cents. 😉

If you would like to catch up, below are the previous posts relating to this topic. And yes, there WILL be a quiz! Hey, I’m also a teacher and just can’t help myself! (^_^)

Do you have it to be a fashion blogger?

Do you have it to be a Good fashion blogger?

White dress with teal trench coat
White dress with teal trench coat

So, let’s get some basics. How long have you been blogging? How do you view your fashion blog; is it your hobby or your career? How can you tell? Good question! And I have an equally good answer. If your blog is just your hobby (or most people will refer to it as their creative outlet about fashion), you spend money on it. If your blog is your job, then it will make money for you. Do you have a short term and long term plan? What do you want in a year; or 3 years; or 5 years?

White dress with teal trench coat
White dress with teal trench coat

While I was doing all this thinking it lead to one question, what is the future of fashion blogging? If 5 years ago you asked this question, probably nobody could tell you. But after those years of development, this new thing is becoming more and more a common thing. There are quite a lot of people in the fashion world who predicted that fashion blogging would be a short lived fad. But from what I see, it is not only growing but it’s getting more and more professional. And it’s being taken pretty seriously by the industry. So I think that while it is not dying, it maybe will be very different than you thought.

White dress with teal trench coat
White dress with teal trench coat

What exactly does the future hold for us?

Ok. Well, first I hate to break many people’s big dream of big money, but if you are thinking someday you will be like those very successful fashion bloggers nowadays who make millions of dollars a year, you probably will be very disappointed. Fashion blogging is a bit like the Gold Rush from American history. The first few years had many magical stories about somebody “striking it rich” in a very short time. In fact that term came from the Gold Rush. But after everybody with a computer jumped into this industry, those glory days ended due to too much strong competition. We are sill facing a similar situation now and it will be very difficult for somebody to repeat those early “overnight successes”.

White dress with teal trench coat
White dress with teal trench coat

But the good news is, fashion blogging has actually become an industry. That means there is a market for fashion bloggers to make a living from by way of your posts! Fashion bloggers will be just like any of the other freelance jobs out there. You will need to find customers (brands) to work with or (hopefully) the brands find your blog and offer to work with you. In the future, fashion bloggers will be separated into three main categories. One, the hobby bloggers who are just simply infatuated with fashion and having fun by showing off their outfits. Two, the semi-professional bloggers, who have already developed some fan base and are working with all kinds of small or new companies. This group of bloggers are taking it way more seriously and are on their way to the professional level. They will receive quite a bit of free samples or maybe some paid posts, but it will be pretty hard to make a living with their blog alone. Finally, the professional bloggers. These people work their blog fulltime and are often acting like a marketing firm. They may have some advanced or fashion industry insider knowledge as well as stratigies and skills to help brands reach their target customers. Those bloggers are not just influencers, but also innovators and shapers of this new industry. And those relatively few professional bloggers will make a comfortable living out of fashion blogging. Just like any small business, it may be a big company in the future as well. But it will usually take several years to grow into even being able to just make a living.

White dress with teal trench coat
White dress with teal trench coat

There are already more and more companies who solely depend on fashion bloggers to promote for them. Working with fashion bloggers will become one of the major paths to marketing fashion products in the future. The next generation is already living in a digital age so it’s become very natural way to fit into their shopping and searching habits. The advantage of utilizing a fashion blogger over more traditional marketing is gaining access to the connections they have with their fans. These strong relationships are more appealing than a TV commercial. For this industry to fully grow, there will be research/analysis companies that jump in to evaluate the promoting results and fashion bloggers agencies to help consult with bloggers to get a better outcome.

White dress with teal trench coat
White dress with teal trench coat

You see, our future is still looking good if you have the patience and also don’t mind working hard. Are you ready to be one of us pioneers who are helping form this new industry? Grab your pick and shovel, I mean designer bag and heels and dig in! 😉

Ok. Enough serious talk. Below are more photos for today. Wow, speaking of still looking good! Enjoy and have a great weekend!:)

White dress with teal trench coat
White dress with teal trench coat
White dress with teal trench coat
White dress with teal trench coat
White dress with teal trench coat
White dress with teal trench coat
White dress with teal trench coat
White dress with teal trench coat

| Outfit Details |   

Sunglasses:: Chloe [similar here]
Trench coat::Old from China [Similar here ]
White dress:: Old from China [Similar here.]
Yellow pumps::BCBG [Similar here]
Clutch::Nordstrom Rack[Similar here. ]

| Shop the look |

Trench coat collection:

White dress collection:

Yellow pumps collection:

Oversized sunglasses collection:

Yellow clutch collection:

|TODAY’S BEST DEALS|:

http://www.charmingcharlie.com
Necklaces 2 for $10. And shop Fourth of July Essentials!‏:) They are also running BUY ONE GET ONE 50% OFF FROM TODAY.



Sit pretty all summer! The perfect pairs are now at a one-in-ever-color price! For a limited time, shop your favorite undies 3 for $30. Don’t miss out on this limited time sale! The promotion will run from 8 am EST 6/22 through 8 am EST 7/12.

Seize the summer with an irresistible sale at FP.com! Starting at 8 am EST Thursday, 6/25, our ENTIRE sale section will be an additional 25% off! Don’t miss out! This sale will expire 11:59 pm EST Tuesday, 6/30!

|TODAY’S LINK UP PARTY|:

Stylish Saturday

The Fashionista Momma

Sunday:

Watch what I am wearing

Sunday FUNday Link Up

Cheers!

Grace

They got it right!

They got it right!

http://colorandgrace.com Daily Special Menu.

Monday – Fashion 101
Tuesday – Fashion Chinese Take-Out
Wednesday – Graded by Grace&link up
Throwback Thursday
Friday – They Got It Right!
Saturday – Fashion Gossip
Sunday – Gone Fishing! Or shopping. Or gardening. But not blogging!

Got a special order? Let’s hear it! I’m always looking for suggestions and comments!

bow tie white shirt and leather skirt
bow tie white shirt and leather skirt

Are you still following celebrities for fashion and style inspirations? Oh no! If so, you’re already out of date! 😉 In fact, nowadays fashion bloggers are the new cool kids on the block and already are at the leading edge of the trends all over the world.

Since my look for today is kind of proper, we’ll just start on this note.

A white shirt is the number one classy piece that you can either dress up or down. Paired with this rich dark green full midi skirt, it’s helped creat an elegant women we all love! Do you have a well made and properly fitted white shirt? If the answer is no, you need one! STAT! 🙂

http://alilyloveaffair.blogspot.com

Below is another very proper but more colorful look. Remember, pairing similar colors is always very safe. But be sure to show some skin in order to break down the high intensity with all those bold colors. 😉
https://glitterandgrey.wordpress.com

Today is Friday! (But you probably knew that!) I know a lot of companies have a casual or jean day. If you have this option, maybe you can wear this to work if your company’s dress code is not that uptight. 😉 I will write about summer layering later. This look below is a great example of how you make a cute outfit into a stylish outfit! 🙂

http://www.jacketsociety.com

When the weather heats up, I can’t help but dress in a more boho style. That free & easy vibe is right on target for the summer mood.
Let’s start from accessories: Remember, baby steps are OK. 😉

http://www.bohobunnie.com

After you (hopefully) read my blog for more than a half year now, are you ready to challenge yourself a little more? If you are not sure how to mix bold colors and prints, then just pick a dress with all the colors and prints that you want. It is an instant outfit! How easy is that?

http://www.upbeatsoles.com

Ok, I know some of you are not as big a fan of colors as me. I guess you’ll just have to try harder! 😉 But really, we will tone it down a little bit. We will be a bit more edgy though, hey, you can’t have everything!;) I always like the fine line between elegance and edgy, it is so fun to combine them. But overall, I still like to look elegant. I love that cute bag adding the pop of color and the additional fun on it!

http://valerybrennan.com

Now, this last one is for everybody that currently has the summer off or just simply is a fan of craft projects. I have been reading her post quite often and she always has a lot of cool ideas to make very classy, high end and chic fashion pieces at home. Maybe you can make this Sarette Sun Anthropologie Inspired Hat at home too! Enjoy!

http://www.rivaladiva.com

Ok, let’s get back to my look for today and have a great weekend!:)

bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt

bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt
bow tie white shirt and leather skirt

| Outfit Details |   

Jacket :: old from China [similar here.]
Bow tie white shirt:: Express [Similar here ]
White shorts::Loft [similar here ]
Leather skirt :: Banana Republic [Loving this.]
Handbag :: Michael Kors [Loving this.]
Sunglasses :: Chloe [Loving these]
Heels :: Nordstrom Rack [Loving this. ]

| Shop the look |

Grey blazer collection:

White bow tie shirt collection:

Black leather skirt collection:

Michael Kors brown bag collection:

Two tone pumps collection:

|TODAY’S LINKUP PARTY:|

The Skirtista Diaries with Rhea

Style Elixir

Fun Fashion Friday Link Up!

PASSION FOR FASHION

Fashion Friday

Friday Favorites Link-up

Cheers!

Grace

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