Tag Archives: blogging

What I Have Learned From #Blogher18 Creator Summit

Last week I went to NYC to attend the Blogher18 Creator Summit. I have been blogging for almost four years, but I only have been to one conference as a blogging workshop host to share my experience. Since this year, I started blogging full-time. I quickly realized the to treat this as a real business, not my hobby anymore. That means, my mindset and knowledge need some serious update. So, I have set some budget aside to learn more.

What I Have Learned From #Blogher18 Creator Summit

Before I went, I already prepared myself for the kind of outcome I will get out of it. Just like I have read, I met a few people there that were not so pleased with the conference. For me, the bigger conferences, like BlogHer, are usually good for learning the new trends and strategies in the world of blogging, social media, and technology. If I want to learn some hands-on skills, like how to take better photos, I will pick a small-size workshop to get the tools that I need for blogging.

What I Have Learned From #Blogher18 Creator Summit

Anyway, below are some notes I took during the two-day conference.

1. We post daily as an influencer, so we must find our purpose. After finding the why, everything we post will be within a system and serve for the purpose.

2. If a small business has no heart, it will not connect with clients very well. Be the storyteller, and interact with clients.

3. When there are more people depending on you, you have more power. So, be the expert or at least place yourself as an expert.

4. Brands are looking for the storytelling-type influencers more and more.

5. Use IG story to show your personality

6. Decide on what my values are for followers. Entertaining? Educational? Inspiring?

7. 80% of the content online that people consume is videos.

8. People love IG Stories better than IGTV now. But, I bet this will change after they get used to IGTV.

9. When creating videos, the sound quality comes first, then the lighting.

10. Best tools for videos: Adobe Sparks/ FiLMiC Pro app

11. The blog is not dead yet. In fact, it is the platform that no one can take away because it is yours. But someday Instagram can change, or disappear.

BlogHer has been known as an empowering event for women.

Marie Forleo (named by Oprah as a thought leader for the next generation!) shared the strategies to create a career and life.

What I Have Learned From #Blogher18 Creator Summit

#WinningWomen:

Gabrielle Union had a candid conversation on issues that affect women everywhere. With a dose of humor and empathy, Gabrielle taught us all a lesson on empowerment and self-love.

What I Have Learned From #Blogher18 Creator Summit

Maria Menounos discussed her career as a journalist, and how she uses her platform for good. I can’t believe her mom and her both got brain cancer almost the same time. They both fight back and are healthy now. She mentioned so much about finding a life purpose, which is so dear to my heart.

What I Have Learned From #Blogher18 Creator Summit

Then Amy Schumer surprised us with a short, and funny, talk on women empowerment.

What I Have Learned From #Blogher18 Creator Summit

Overall, we need to see the bigger picture of helping others, and not just focusing on personal success.

Photo credit: Grace Liang

Thank you for reading! If you like what you read, please comment below, or share it with your friends. For new post updates, don’t forget to follow me on Facebook and Twitter. For all the amazing fashion/beauty and lifestyle products I share, follow me on Instagram. Of course, remember to check out my daily Instagram stories to know me better as a person. Finally, make sure to follow me on YouTube for my fashion, beauty and lifestyle videos. Have a great day and see you soon!

|TODAY’S LINKUP PARTY:|


Grace

colorandgrace.com occasionally receives vendor/brand sponsorships for mentioning their products and services.

Blogging Tips || Attending #BlogHer18 Creators Summit

Sometimes I am surprised that there are still quite a few people who don’t really know what exactly bloggers do. After I explain it to them, they usually rephrase it as “oh, so you take pictures, post online and make money.” Lol, sort of. But not exactly.

Blogging Tips || Attending #BlogHer18 Creators Summit

Being in the blogging world for almost 4 years, I have seen so many bloggers whom I considered my mentors just disappear. This industry is super easy to start in, but very difficult to continue. If you look at it as only a hobby and don’t need to worry about how to cover your bills, it’s not such a big deal. 😉 It would be be great to just snap a photo, post it, and make money. Lol!

Blogging Tips || Attending #BlogHer18 Creators Summit

I have been interviewed many times since I started my blog. There are always similar questions. One of them is ‘What is one tip that you can give to new bloggers?’ My answer is always: be consist. Hard work is a must. Another question I often get is, ‘Where did you find all the national and international brands to work with?’ I know the answer sounds weird, but I didn’t reach out to them. I tried before, and there was no response at all. So I quit, and instead focused on creating more and more high quality content. After two years, there were more and more brands just reaching out to me because I had so much content online. No matter where they looked, I was there. 😉

Blogging Tips || Attending #BlogHer18 Creators Summit

In late 2017, I quit my teaching job and became a full-time blogger. I have been slowly shifting to a business mind set. Color and Grace is no longer a personal journal. I realized that it required not just hard work, but also smart work. I needed to constantly learn new tricks, new trends and new ways to manage my blog and all my social media channels.

Blogging Tips || Attending #BlogHer18 Creators Summit

I have been considering attending a blogging conference for the past two years. This year, I finally decided to make the move. I will be attending #BlogHer18 Creators Summit in NYC from 8/8 to 8/9. I have already booked my flight and hotel and I am ready to buckle down and learn. 🙂

People often ask me, how did you turn your blog and social media to a full time job? My answers often are "Smart work + Hard work". To be a successful digital influencer, there are so many new things need to learn. So this year, I finally decided to attend the #BlogHer18 Creators Summit in NYC this August 8th and 9th. I just booked my flight and hotel. I can't wait to learn more and bring my business to the next level! Are you going this year? If you, I would love to meet you there! You can also use "ColorGrace75" to get $75 off when you purchase your ticket. You can find the link under "Blogher 18" highlight, just watch the story and swipe up for the link. Or you can copy and paste https://blogher18-creators-summit.eventbrite.com/?aff=ColorGrace75&afu=191584421571 for tickets. @BlogHer #colorandgrace #blogger, #bloggingtips, #bloggerlife, #bloggersgetsocial, #ontheblog #blogher #bloggerconference #fulltimeblogger 博主 #网红

A post shared by Grace liang (@colorandgrace) on

Are you thinking of attending that one too? I would love to meet you there! You can also use “ColorGrace75” to get $75 off when you purchase your ticket!

Blogging Tips || Attending #BlogHer18 Creators Summit

You can read all my BLOGGING posts here.

Blogging Tips || Attending #BlogHer18 Creators Summit

Photo credit: Grace Liang/@anstam

Thank you for reading! If you like what you read, please comment below, or share it with your friends. For new post updates, don’t forget to follow me on Facebook and Twitter. For all the amazing fashion/beauty and lifestyle products I share, follow me on Instagram. Of course, remember to check out my daily Instagram stories to know me better as a person. Finally, make sure to follow me on YouTube for my fashion, beauty and lifestyle videos. Have a great day and see you soon!

|TODAY’S LINKUP PARTY:|


Grace

colorandgrace.com occasionally receives vendor/brand sponsorships for mentioning their products and services.

Related Posts Plugin for WordPress, Blogger...